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The eight week pilot.
Your market, the maths, what it is worth, the price, and how we start.
Two minutes, top to bottom.
Your market
US and Canada. $200M to $1B. Your six verticals.
18,500
Companies in range.
1,157
Hiring hard right now. 50 plus open roles, or hiring a recruiter.
1,653
Talent and HR decision makers at those companies.
1,422
With a verified email or mobile.
These 1,422 are who we write to. Email, LinkedIn and SMS, over eight weeks.
The maths
Same list, three outcomes. Only the reply rate changes.
| Bad | Average | Good | |
|---|---|---|---|
| People we reach | 1,422 | 1,422 | 1,422 |
| Reply rate | 2% | 3.5% | 5% |
| Replies | 28 | 50 | 71 |
| Positive replies | 33% | 40% | 50% |
| Qualified leads | 9 | 20 | 36 |
| A week | 1.1 | 2.5 | 4.5 |
| Meetings your rep books2 of every 3 leads | 6 | 13 | 24 |
Which column we land in depends on them: do they need recruiters right now, and do they answer. We reach the right people with a relevant message. The rest is up to them.
A qualified lead
Someone who fits your ICP and says yes to a conversation. Your rep has the full thread within the hour, on Slack and email.
A meeting
The call your rep then books with that lead. We commit to leads, not meetings. Booking is your rep's work, and with busy calendars it can take a week or two.
What it is worth to you
One placement is worth $36,000 to you.
Your numbers: a placed recruiter earns you about $6,000 a month in margin and stays about six months. Your rep closes one in four meetings.
| Bad | Average | Good | |
|---|---|---|---|
| Meetings | 6 | 13 | 24 |
| Placements, 1 in 4 | 1 | 3 | 6 |
| Worth to youover six months | $36,000 | $108,000 | $216,000 |
The price
One build fee. Then $750 per qualified lead.
$6,000
To build. One time, at signing.
The list, the copy, domains and inboxes, LinkedIn on two seats, SMS, the handoff to your rep. You keep all of it.
Built means the list is in a sheet, you have approved the copy, the inboxes are warm, and your rep is in the Slack channel.
$750
Per qualified lead. Invoiced at the end of each month.
Once the 15th lead is in, stop at any time.
Why $750:
6
leads
Two of every three become a meeting.
4
meetings
Your rep closes one in four.
1
placement
Worth $36,000 to you.
$4,500
is what those six leads cost you
6 leads at $750.
$4,500 in, $36,000 out. We charge an eighth. You keep the rest.
What the eight weeks cost, all in:
| Bad | Average | Good | |
|---|---|---|---|
| Qualified leads | 9 | 20 | 36 |
| Lead fees | $6,7509 at $750 | $15,00020 at $750 | $27,00036 at $750 |
| Build | $6,000 | $6,000 | $6,000 |
| Total | $12,750 | $21,000 | $33,000 |
Our commitment
15 qualified leads in the eight weeks. If we are short, we keep going 30 more days at no extra charge. The system is already built.
Next steps
Two ways to start. Both are signed now, so the price is locked.
Nothing goes out from 14 Dec to 4 Jan.
Option A
December head start
- NowSign. We build in two weeks.
- Week of 24 NovLinkedIn and SMS go live. Email joins as the domains warm.
- 14 Dec to 4 JanQuiet.
- Week of 5 JanAll three channels live. The eight weeks start.
- Week of 23 FebDone.
Leads before January are charged the same and come on top of the eight weeks.
Option B
January clean start
- NowSign.
- Nov to mid DecWe build.
- Week of 5 JanAll three channels live. The eight weeks start.
- Week of 23 FebDone.
From you
One intake form with the details. One 30 minute kickoff call. A rep's name. LinkedIn seats for you and one rep.
After the pilot
Per lead is for the pilot only.
Once it is proven, flat $7,500 a month for four months. The build carries over.
If it fits, the agreement follows by email.
Aamir Bajwa · aamirbajwa@corebits.io